Chatbot Platforms: ManyChat vs ChatFuel vs

Chatbot Platforms: ManyChat vs ChatFuel vs

chatbot compare manychat vs chatfuel vs

A Comprehensive Comparative Analysis

Choosing the right chatbot and conversational marketing platform is crucial for businesses looking to automate customer interactions and improve their marketing efficiency. In this post, we’ll dive deep into three of the leading platforms: ManyChat, Chatfuel, and We’ll compare features, ease of use, integrations, and pricing to help you make an informed decision.

Comparison Table

Feature ManyChat Chatfuel
Visual Flow Builder Yes Yes Yes
Easy Setup Yes Yes Yes
Message Delays Yes Yes Yes
Images Yes Yes Yes
Audio Yes Yes Yes
Gallery Carousel Yes Yes Yes
Persistent Menu Yes Yes Yes
Share Location Yes No Yes
Email Validation Yes Yes Yes
Custom Fields Yes Yes Yes
User Tags Yes No Yes
Broadcast Messages Yes Yes Yes
Sequence Messages Yes Yes Yes
Keyword Triggers Yes Yes Yes
Advanced LLM AI Integrations No No Yes
Meta Channel Deployment Yes Yes Yes
SMS Yes No Yes
Support Live Chat Yes Yes Yes
Zapier & Make Integration Yes Yes Yes
Custom Webhooks Yes Yes Yes
Google Sheets Integration Yes Yes Yes
Embeddable Native Chat Widget No No Yes
Facebook Message Ads Yes Yes Yes
Social Comments Auto-Reply Yes Yes Yes
Collect Payments Yes No Yes
A/B Testing Yes Yes Yes
Pricing (20,000 Contacts) $125/month $99/month $45/month

Detailed Analysis

Visual Flow Builder

Creating a chatbot with a visual flow builder is an intuitive way to map out user journeys and conversations. Both ManyChat, Chatfuel, and offer robust visual flow builders, making it easy for non-technical users to design complex chatbot dialogs. This feature is especially useful for visualizing the interaction flow and making real-time adjustments.

Easy Setup

Setting up a chatbot should be straightforward. All three platforms—ManyChat, Chatfuel, and—excel in this area. Users can easily get started with minimal technical knowledge, thanks to user-friendly interfaces and detailed guides.

Message Delays

Message delays help to simulate a natural conversation flow. Both ManyChat, Chatfuel, and support this feature, enabling more engaging and realistic interactions with users.

Images, Audio, and Gallery Carousel

Visual and auditory elements can greatly enhance user engagement. ManyChat, Chatfuel, and all support the inclusion of images and audio, as well as gallery carousels, making your chatbot interactions more dynamic and appealing.

Persistent Menu

A persistent menu allows users to navigate through various options seamlessly. This feature is available on all three platforms, providing a consistent user experience and easy access to key functionalities.

Location Sharing

The ability to share location can be vital for services requiring geographical data. Both ManyChat and support this feature, whereas Chatfuel does not.

Email Validation and Custom Fields

Validating emails and storing user data in custom fields are essential for effective CRM and follow-up actions. All three platforms—ManyChat, Chatfuel, and—support these functionalities, ensuring robust data management capabilities.

User Tags

Tagging users helps in segmenting your audience for personalized marketing campaigns. and ManyChat support user tags, while Chatfuel does not offer this feature.

Broadcast and Sequence Messages

Both broadcast and sequence messages are crucial for maintaining ongoing communication with your audience. All three platforms support these features, allowing businesses to send timely and relevant messages to their users.

Keyword Triggers

Automatically triggering flows based on specific keywords is a powerful tool for dynamic interactions. This feature is available in ManyChat, Chatfuel, and, providing flexibility in user engagement.

Advanced LLM AI Integrations

While ManyChat and Chatfuel do not offer advanced LLM AI integrations, stands out with its integrations with multiple large language models, including OpenAI and Google Gemini. This opens up a wealth of possibilities for more intelligent and nuanced conversations.


Reaching customers via SMS is a powerful tool. and ManyChat support SMS integration, while Chatfuel lacks this feature.

Support Live Chat

Providing real-time human assistance is a valuable addition to automated chatbot services. All three platforms—ManyChat, Chatfuel, and—offer support for live chat.

Zapier & Make Integration

Integration with Zapier and Make (formerly Integromat) is essential for automating workflows and connecting your chatbot to various services. All three platforms support these integrations.

Custom Webhooks

Using webhooks can extend the functionality of your chatbot by integrating with APIs and other services. ManyChat, Chatfuel, and all support custom webhooks.

Google Sheets Integration

Direct integration with Google Sheets allows for easy data management and retrieval. This feature is supported on all three platforms.

Embeddable Native Chat Widget

Adding a chatbot to your website can enhance user engagement. supports an embeddable native chat widget, whereas ManyChat and Chatfuel do not offer this feature. ChatFuel are set to launch a native chat widget in 2024.

Facebook Message Ads

Using Facebook click-to-message ads to start a conversation with your chatbot can enhance marketing efforts. This feature is supported by ManyChat, Chatfuel, and

Social Comments Auto-Reply

Automatically replying to comments on your social media posts can save time and improve engagement. This feature is available on all three platforms.

Collect Payments

Collecting payments directly within your chatbot can streamline the purchasing process. and ManyChat support this feature, while Chatfuel does not.

A/B Testing

Optimizing chatbot flows through A/B testing can improve performance and user satisfaction. All three platforms support this feature.


Pricing is a crucial factor when choosing a platform. For a hypothetical scenario with 20,000 active contacts, the monthly pricing is as follows:

  • ManyChat: $125/month
  • Chatfuel: $99/month
  • $45/month

Why is the Winner? emerges as the winner in this comparison for several reasons:

  • Advanced AI Integrations: With direct integrations with multiple large language models like OpenAI and Google Gemini, offers more intelligent and nuanced interactions.
  • Comprehensive Feature Set: From visual flow builders to persistent menus, includes nearly every feature you might need.
  • Cost-Effective: At $45/month for 20,000 contacts, offers significant savings compared to ManyChat and Chatfuel.
  • Meta Channel Deployment: Supporting deployments on all three Meta apps (Facebook, Instagram, and WhatsApp) ensures wider reach and versatility.
  • Embeddable Chat Widget: The ability to embed a native chat widget on your website makes it a versatile choice. provides the perfect balance of advanced features, ease of use, and affordability, making it the top choice for businesses looking for a comprehensive chatbot solution.

Chat with aiDA​

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With so much noise unlocking the potential of AI and chat marketing for your business can be overwhelming. It doesn’t need to be. 

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Chat with aiDA

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With so much noise unlocking the potential of AI and chat marketing for your business can be overwhelming. It doesn’t need to be. 

Chat with our virtual sales assistant aiDA 🤖 to discover how we can help you.