University Chatbots10 February 2022 2022-03-16 15:07
Chatbots in Higher Education
Our custom-built chatbots and conversational marketing strategies for universities and colleges make it easy for students to complete applications, find courses, plan events, book open days, and find answers to questions in messaging channels they already use every day.
Popular use cases
Popular ways colleges & universities are using chatbots for marketing & support
Meet Where Your Students Are
These messaging channels provide businesses the opportunity to tap into their powerful ad targeting capabilities which can be scaled using messaging automation.
Why universities are investing in messaging automation and chat marketing
Universities are spending millions on marketing to attract students. Chatbots can act as customer relationship tools that can be used for sales, brand building and retention.
A marketing chatbot decreased the cost per enrolled student by 38%, saving tens of thousands in marketing costs.
Higher education email campaigns have an average open rate of 21% compared to 88% for higher education chat marketing campaigns
97% of Gen Z and 93% of Millennial's own a smartphone, and on an average day, they spend over four hours using it online.
News & Views
Our thoughts on real-time marketing, AI development and chatbot industry updates.
These companies and many more like them have worked with Chit Chat to harness the power of online conversations.
Mike CurrieMarketing Director
AUSTRIAN NATIONAL TOURIST OFFICE
Tanja FernerMarketing Manager
Download our latest chat marketing guide
Learn how businesses are transforming their social messaging channels into powerful marketing tools.
Includes case studies, practical insights, interviews and best practices.